At P&MD, we help brands, operating within a wide range of industries, thrive in the ever-evolving world of social media.
Whether you’re a B2B business looking to generate high-quality leads, or a B2C brand aiming to build a loyal community around your products, our tailored social media services will elevate your voice, reach and results.
We understand the distinct nuances of B2B social media marketing. From LinkedIn thought leadership to strategic lead generation campaigns, we engage the right decision-makers, showcase your expertise and drive credibility and meaningful business connections.
For B2C we recognise that connecting with consumers requires consistency and creativity with the crafting of visually engaging posts, interactive stories and shareable content - tailored for platforms like Instagram, Facebook and more.
Strategy & Consulting
Social media audits and competitive analysis / Audience and platform research / Custom strategy development aligned with your goals
Content Creation
Branded graphics, videos, copywriting and animations / Campaign concepts and creative direction / Calendar planning and content scheduling
Social Account Management
Daily posting and community management / Audience engagement and reputation monitoring / Platform optimisation (profile setup/update, highlights, bios)
Paid Social Advertising
Targeted ad campaigns (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.) / Campaign setup, creative development and A/B testing / Budget planning, bid management and ROI tracking
Analytics & Reporting
Real-time social media analytics dashboards / Monthly performance reports with actionable insights / Campaign optimisation recommendations
Influencer Marketing
Influencer sourcing and relationship management / Campaign planning and execution / Performance tracking